Entrepreneurs: how to present yourselves to convince the investors?
In April, the Partech Shaker, organizes a cycle of events on the topic of communication.
Dentsu Consulting, consulting agency of the group Dentsu Aegis Network dedicated to influence, innovation and change management, partner of the Partech Shaker, opens the cycle on April 4th from 9.30 AM! Storytelling, positioning, value proposition… many potential pitfalls on the content and form often appear during pitches to investors. These pitfalls impact the startups’ image and hence, their valuation. To help entrepreneurs tackle this key step, Denstu Consulting launched Startup Lift, a communication package for startups in the process of raising funds.
Benjamin Grange, COO of Denstu Aegis Network and CEO of Dentsu Consulting, will explain in concrete terms how a start-up can value its attractivity when aiming a fundraise (Series A, B, C, ICO) or in a strategy of backing from a corporate partner. Among the questions that will be tackled: how to develop the value of “hype”? What are some common pitch mistakes? How to structure a positive perception among the public and investors?
Antoine Cardoso, co-founder and CEO of WeMoms, the app proving advice between moms, is mentored by Dentsu Consulting via Startup Lift. He will also share his insights and his experience and answer your questions as well.
Please arrive by 9.20 since the event will start at 9.30 sharp.